Archive for June, 2008

A company writing style will unify written communications and reflects corporate identity and brand awareness. To achieve a unified writing style, create a style-guide.

A style-guide is a booklet that lays down the ‘rules’ to be followed when writing corporate literature:
- Word, phrase and sentence usage,
- How to write brochures, technical manuals or ezines, etc.
- Common errors in grammar and syntax.

A well-thought out writing style-guide will ensure clarity and harmony in your corporate communications and reinforce corporate personality. It’s just as important as your logo and visual imagery.

You’ve probably heard the age old ‘how to find readers for your blog’ advice that goes:
“Leave Comments on Other Blogs”
It is one of the first tips that’s given on how to find new readers. See this video posted at problogger.net.