Archive for July, 2010

Web Design & Developer Resources

Amber Weinberg posted a great list of Free Design & Developer Resources: Podcasts, ebooks and blogs.
A couple examples are

  • Getting Real by 37signals
  • Designing for the Web by Mark Boulton
  • See more resources @ Amberg’s blog here.

    Miami web design
    305.466.0287

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    How People Respond to Your Content Online

    Rajesh Setty wrote a great post about the ”nine ways your audience will respond to your online content:

    1. Spam: If your content does not provide a reasonable ROII (return-on-investment for an interaction) for the reader or is self-serving or simply useless, the reader will mark it as spam. Posting something that may be assessed, as “spam” is the fastest way to losing credibility.
    2. Skip: The reader makes an assessment that he or she won’t lose much by reading it. In this case, the reader has not written you off yet but if you consistently create content that is worth “skipping,” the reader might write you off.
    3. Scan: The reader thinks there are only a few parts that are of relevance and wants to get right to the core of the content and skip the rest.
    4. Stop: The reader is touched by the article and stops to think about the article, it’s relevance and what it means to him or her personally and professionally.
    5. Save: The content is so good that the reader might want to re-visit this multiple times.
    6. Shift: The article is transformational. The reader is so deeply affected (in a positive way) by the article that it shifts some of their values and beliefs. In other words, this piece of writing will transform the reader and make him or her grow.
    7. Send: The content is not only useful to the reader but also to one or more people in the reader’s network. The reader simply emails the article or a link to it to people that he or she cares.
    8. Spread: The reader finds the article fascinating enough to spread it to anyone and everyone via a blog, twitter or the social networks that he or she belongs.
    9. Subscribe: This is the ultimate expression of engagement and a vote of confidence that you will continue to provide great content. When the reader wants to continue listening to your thoughts, he or she will subscribe.”

    See full article here

    Miami web design
    305.466.0287

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